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How to deliver rewarding experiences

 

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1. Get personal

Gather as much information as you can about the people you’re rewarding. Personalisation establishes connections, fosters trust and facilitates transactions

 

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Rewarding experiences

 

2. Play the generation game

Knowing how to reward people in different age groups begins with an understanding of what motivates them.

Rewarding experiences

 

Rewarding experiences

 

4. Way to go

Showing people their progress towards receiving a downloadable reward increases their rate of purchase or productivity. 

Source: Columbia University ‘Goal Gradient’ study, 2006 

Almost there. Hold your horses.

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5. Micro joy

Micro rewards, such as downloadable music and games, and coffee vouchers induce reciprocal loyalty. Reward someone, and they tend to want to give you something in return.

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GET Rewards are the experts in rewarding your customers, channel partners and employees in ways that lead to deeper engagement and lasting loyalty.

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